(Malvern, PA) – By focusing on communication goals that corporations are trying to reach, Cenero’s digital signage solutions have more impact and provide a better return on investment.


Successful companies are always looking for more effective ways to reach new clients while also keeping their own employees motivated. A well designed Digital Signage or Streaming Media Solution can do both.

Cenero’s Digital Signage and Streaming Group has a strong background and understanding of the technology necessary to design and install a wide range of digital sign solutions, but its focus on the content and the results it brings its clients help to separate it from other solutions providers. These unique systems go way beyond merely putting images and words on a screen.

The first area of focus is learning what results the company or organization is trying to reach by investing in a digital signage system. Are they trying to build brand awareness, boost employee morale, or launch new corporate initiatives? Who is the target audience? When is the best time to expose them to digital messaging? What repetition is needed to obtain results? How much is too much? And more.

The next step is to determine the best locations for each point of communication. The goal is to deliver a compelling message in a consistent manner to the right audience, and the correct placement of the equipment is critical. With many parameters to consider, having a company with the experience that Cenero has, can help reduce future problems and cost.

After the correct scope has been determined and the equipment is installed and tested, the Digital Signage and Streaming Group will then move to the training portion of the project. This can vary from client to client. Often Cenero will take the lead in the development and implementation of the content. Over time the client take over these tasks as they become more acclimated with the system or as resources become more available.

By asking the right questions, Cenero helps its customers to make a more informed buying decision. Sometimes that means buying less. Often that means focusing more on the content and not simply the technology. Cenero’s Digital Signage and Streaming group’s unique process helps to uncover the real value a digital signage solution can bring a company or organization. A well implemented digital signage imitative can act as a corporate motivation enabling effective communications of the company mission and targeted goals. By implementing an effective solution management can instill a sense of urgency, stability, accountability or growth with its employee base in an efficient and compelling way.

About Cenero
Cenero provides audiovisual systems design, installation and event rentals for organizations within the Tri State Area. Cenero has over 250 combined years of experience in the audiovisual design, installation and events industry. Cenero’s professionals combine extensive Audio/Visual knowledge, with a keen business sense to help companies capitalize on the benefits effective communications can make to their organization. For more information regarding Cenero’s products and services, call (610) 344-7007 or visit their website at www.cenero.com.